Free Performance Marketing Tools
Free calculators to forecast campaign performance, measure advertising returns, and manage budgets. Explore ROI, ROAS, CPA, CPC, and month-end projections—no signup or integrations required.
Marketing Forecast Calculator
Forecast month-end spend, profit, revenue, conversions, and clicks—plus ROI, ROAS, CPA, and CPC—from your actuals and recent daily averages.
Open calculatorPerformanceROAS Calculator
Calculate return on ad spend, compare revenue and advertising costs, and estimate the revenue needed to reach a target ROAS.
Open calculatorBudgetingBudget Pacing Calculator
Check whether campaign spending is ahead of or behind schedule and estimate the daily spend needed to use your budget.
Open calculatorChoose the right calculator
- Marketing Forecast — use it to estimate end-of-month profit, revenue, conversions, clicks, and key performance ratios based on your month-to-date actuals and recent daily averages.
- ROAS Calculator — use it for a quick return-on-ad-spend calculation or to work backward from a revenue or ROAS target—without building a full monthly forecast.
- Budget Pacing — use it when you have a fixed budget and campaign dates and need to see whether spend is on track and what daily budget remains.
How these tools work
Enter your own figures manually. Calculations run in your browser. There is no account signup and no connection to your ad platforms.
Outputs are estimates based on the formulas and assumptions shown on each page. They are not forecasts of guaranteed results, and they are not a substitute for your finance or analytics systems of record.
Prefer ready-made reporting dashboards? Browse the Data Studio templates catalog.